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What is a Virtual Assistant?

Updated: Mar 23, 2022

A Virtual Assistant is a Freelancer who provides services to clients outside of the client’s office. Business owners outsource remote workers to grow their businesses. They can focus on more important matters of the company and not worry about administrative work.




What is a Virtual Assistant?
What is a Virtual Assistant?


What Does a Virtual Assistant Do?


General Virtual Assistant tasks are broad; here is the list of Virtual Assistant’s tasks but is not limited to:


  • Administrative work includes setting appointment and calendar management, making travel arrangements, filing, documenting, organizing emails, data entry, and transcription.

  • Customer Service helps customers with their questions or inquiries, resolves customer complaints, answers calls, and emails, and gives customers information about the product or services.

  • Project Management includes planning and developing the project idea, setting deadlines, monitoring, evaluating the project’s progress, and resolving the issues that may arise.

  • Social Media Marketing and Management tasks are creating and optimizing social media accounts, keyword research, understanding the target market or target audience, designing, scheduling, and posting social media content across different platforms. Understanding and adapting organic and paid marketing strategies.

  • Graphic Design tasks can include creating social media content, brochures, web pages, monthly report presentations, brand logos, book and magazine covers.

  • Search Engine Optimization tasks include conducting keyword research, removing duplicate content, conducts on-page and off-page optimization for the website to rank higher.

  • Lead Generation includes cold calling prospective customers, evaluating and classifying leads, organizing and keeping the lead’s data on the CRM, data analysis, and understanding the sales process.

  • Web Design includes creating the layout and designing web pages according to brand or managing and updating an existing website.

  • Email Marketing includes building an email list creating emails and campaigns that will captivate the customers through email.


Many people are transitioning to working remotely for a lot of different reasons. There are 1.1 Billion freelance workers worldwide, and it’s still growing. If you want to start your freelancing journey, there are a lot of freelancing courses that you can check out.



Why Do You Need to Hire a Virtual Assistant?
Why Do You Need to Hire a Virtual Assistant?


Why Should You a Hire Virtual Assistant?



If you are a business owner or an entrepreneur, it is overwhelming to do everything yourself. Here are reasons why you need to hire a Virtual Assistant.


  • Ease your worries on your everyday administrative tasks because they’re there to help.

  • Increase your productivity and focus on what’s essential, thus, balancing your life.

  • It saves you time and money. You don’t need to go through the long process of hiring procedure.

  • They are cost-efficient because you only pay the productive hours.

  • Give your business an online presence.

  • Help you improve your product, service, and overall business system.

  • Peace of mind.



"Do what you do best, and outsource the rest." – Peter Drucker



What Do You Need to Look For in a Virtual Assistant?


The main qualities of a Virtual Assistant that you should look for are:


  • Trustworthy and Reliable

  • Good Communicator

  • Knows how to Multi-task

  • Proactive and Resourceful

  • Commitment to Work

  • Creative

  • Team Oriented



No Virtual Assistant Experience?, No Worries!


Some business owners prefer to employ Virtual Assistant applicants with experience, but others allow those who are just starting their careers. You can start with Virtual Assistant Apprenticeship Programs to kick start your career as a freelancer. Companies train and often hire their apprentice for their excellent performance.




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